4.6 FLOUTING MAXIM
A
flout occurs when a speaker blantantly fails to observe a maxim at the level of
whait is said, with the deliberate intention of generating an implicature.
4.6.1 Flouts Necessitated by a Clash Between Maxims
A
speaker flouts the maxim of quantity by blantantly giving either more or less
information than the situation demands.
4.6.2 Flouts which Exploit the a Maxim
According
to Grice’s theory, interlocutor operate on the assumption that, as a rule, the
maxims will be observed. Most of the Grice’s own examples of flouts involve
this sort of ‘exploitaton’
4.6.2.1 Flouts
exploiting maxim of quality
Flouts
which exploit teh maxim of quality occur when the speaker says something which
is blantantly untrue or for which he or she alcks adequate evidence.
4.6.2.2 Flouts exploiting the maxim of quantity
It
occurs when a speaker blantantly gives more or less information than the
situation requires.
1.6.2.3 Flouts exploiting the maxim of relation
It
is exploited by making a response or observation which is very obviously
irrelevant to teh topic in hand,
4.6.2.4 Flouts exploiting the maxim of manner
The
important thing to notice maxim of manner is by observing the blantancy of the
non-observance which triggers the search for an implicature.
4.7 OTHER CATEGORIES OF NON-OBSERVANCE OF THE
CONVERSATIONAL MAXIMS
Grice
listed three ways in which a participant in a talk exchange may fail to fulfil
a maxim: the speaker may fluot a maxim, violate a maxim or opt out of observing
maxim. He later added infringing a maxim, and suspending a maxim.
4.7.1 Violating a Maxim
Grice
defines ‘violation’ very specifically as the unostentatious non-observance of a
maxim. Is a speaker viloates maxim s/he will be liable to mislead.
4.7.2 Infringing a Maxim
A
Speaker who, with no intention of generating an implicature and with no
intention of deceiving, fails to observe a maxim is said to ‘infringe’ the
maxim.
4.7.3 Opting out of a Maxim
A
speaker opts out of observing a maxim by indicating unwillingness to cooperate
in the way the maxim requires.
4.7.4 Suspending a Maxim
Several writers
have suggested that there are occasions when there is no need to opt out of
observing the maxims because there are certain events in which there is no
expectation on the aprt of any participant that they will be fulfilled.
4.8 TESTING FOR IMPLICATURE
Grice discussed six
‘tests’ for distinguishing semantic meaning from implied meaning:
4.8.1 Non-detachability and Non-conventionality
Some aspect of
meaning are semantic and can bee cahnged or removed by relexicatization or
reformulation (replacing one word or phrase with another closely related one,
but lacking the supposedly unpleasant connotation).
4.8.2 Implicature Changes
Implicature are the
property of utterance, not of sentences and therefore teh same words crry
different implicature on difefrent occasions.
4.8.3 Calculability
The same words may
convey, in different circumstances, very different implicature. The implicature
conveyed in one particular context is not ramdom, however, it is possible to
spell out the steps a hearer goes through in order to calculate the intended
implicature.
4.8.4 Defeasibility
The notion of
‘defeasibility’ means that an implicature can be cancelled. This allows the
speaker to imply something, and then deny that implicature.
REFERENCE:
Thomas, Jenny. 1996. Meaning in Interaction. New York:
Longman. P. 55-86.
QUESTIONS:
1.
What is the
difference between conventional and conversational implicature?
2. How does the interlocutor observe the existance
of implicature in the conversation?
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